Blonde bombshell/Mad Men actress is the new Versace model for their S/S 2011 ads. January was hand picked by Donatella herself for the coveted slot. Donatella calls the ads "deeply sensual" and describes her continuous hunt for "the next Versace blonde" as a quest for the perfect woman to represent the brand. "[the right girl] is chic and elegant but deeply sensual to." The black and white ads show January wearing nothing but accessories. Mario Testino shot the ads in London with a '60s style vibe about it as a reference to January's Mad Men role.
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